Have you had a bad experience?
There’s been something on my mind for a while. Have you ever had your fingers burned while working with a digital agency? From what we have experienced, it’s likely that you have – and it’s something that I feel that I’d like to talk about. With most of the new clients that I meet (in fact, about 75% […]
Instagram Messages coming to desktop?
Ever since its launch in 2010, Instagram has been predominantly a mobile-based platform with only a basic web version. However, this could all change with the discovery of new features suggesting that Instagram has decided to show a little more love to desktop. High-profile app researcher Jane Manchun Wong discovered the Facebook-owned company are internally testing private […]
Twitter’s new Snapchat filter
With the rise of Snapchat and Instagram stories, we are in the age of user-generated visual content. It appears Twitter is the latest company to test out adding a camera feature, which would allow you to put text overlay on photos, videos, and live streams before sharing it to your followers. The feature, which was first […]
LinkedIn launch their live streaming service
18 months after originally supporting video content on the platform, LinkedIn has started to roll out its new live streaming service, ‘LinkedIn Live’. Due to the success of other live streaming services found on other platforms such as Facebook, YouTube and Twitch, the move comes as no surprise, however we don’t expect to see many […]
Let’s Talk Brand & Digital Podcast
Welcome to Let’s Talk Brand & Digital, brought to you by The Wrapped Agency Podcast! We are creatives. A team of strategists, thinkers, designers and techno-wizards. We explore and challenge, creating conversations through our work. We will be delivering podcasts which look into current industry practices, question the norm and ask ourselves where we believe […]
What is a digital audit and what’s included?
Let me ask you some questions. Do you know where your audiences are online? What type of content do they respond to? How do they search online? What is your position in the market? What are your competitors doing out there that is bringing them results? To be certain that you are delivering the best […]
January’s Digital Round-up
It’s been an exciting start to the year, with plenty of changes across the digital landscape. With ‘meme hubs’, a new Twitter and even more LinkedIn updates, we’ve noted down a couple of our highlights. Facebook embraces the power of memes Over the last few years, Facebook’s age demographic has been slowly increasing, with the […]
What’s Trending Next Year?
It’s important to keep up to date with all industry news and updates, and at our team at Wrapped have predicted the biggest digital trends to dominate 2019. Speaking up about Voice Search According to ComScore, 50% of all searches in 2020 will be Voice Searches. With this stat in mind, it comes as no […]
November’s Digital Round-up
November has been full of exciting and potentially industry changing news across a number of digital platforms. From mega LinkedIn updates to new metrics in Google Ads, we’ve picked out some of our favourites. Excess Social Media Use? In August, Facebook and Instagram announced that they would be introducing activity trackers into the sites that track […]
LinkedIn Ad Campaign Manager Changes – Objective-Based Advertising
This week is a big week for changes in the LinkedIn world – alongside their Company Pages enhancements, they have up-ended their advertising platform to become more objective driven. Not a bad idea, forcing advertisers to think about the reasoning behind their campaigns before the format of them. Yesterday morning, if you clicked on ‘create […]