Knowledge Share™

From the people doing the work.

Insight and analysis from across strategy, creative and digital – built on what actually works.

Welcome to our library of ideas.

From creative sparks to strategy know-how, these articles are here to inform, inspire and challenge the way you think. No waffle, no fluff, just clear takes you can use, share and build on. Designed to spark curiosity and leave you brighter, braver and sharper than when you arrived.

Comms during Covid-19 – Key Lessons from Lockdown

When planning for 2020, businesses were looking ahead to prepare themselves for the impact that Brexit could have on their organisation: little did we know that something far more unpredictable...

Guest Blog: Taking Time to Reflect, Listen and Understand

Pernilla Tweddle, Marketing Director and Specialist, talks openly about her career experience, the new marketing landscape and the importance of reflection in our latest podcast and guest blog.  When I...

Let’s Talk with Pernilla Tweddle

Brand Strategist and CEO, Kate Eady, joins Marketing Director, Pernilla Tweddle and Digital Content Specialist, Katie Torpey to discuss career insights, communicating in times of crisis and the importance of...

A Call For Change

“If you are neutral in situations of injustice, you have chosen the side of the oppressor.” As I scroll through floods of posts on my social media around the inequalities...

Covid-19: The impact on marketing

The figures are in. Marketing publisher Econsultancy’s  survey of marketing professionals asked 4,999 respondents (plus us here at Wrapped) about the impact the lockdown has had on our businesses and...

A reflection on Mental Health Awareness Week

Our CEO, Kate, examines the need for compassion that lies behind awareness dates  for mental health. As Mental Health Awareness Week draws to a close, I do wonder why the...

Accessibility In Design

Our Creative Designer, Laura, shares why designing in a way that is inclusive of users needs is significant to create quality and more improved experiences. Accessibility in design wasn’t something...

Celebrating Five Years as The Wrapped Agency

Thank you to all of our clients, past and present. Wrapped turned five years old this morning, prompting many emotions: a lot of pride, even more gratitude and, perhaps most...

Guest Blog: Creative eloquence will be key to surviving Covid 20-21

Simon Preece, CEO of Bigger & Better Things, shares his knowledge and thoughts on the need for eloquence and collaboration in the creative industry as we move into a new...

Hungry for more?

Sign up to our newsletter and get fresh thinking straight from our heads into your inbox.