Specialist NHS branding and marketing agency
We’re a full-service brand, design and digital marketing agency.
Book a FREE audit and consultation with our experts to discover your sales and business growth opportunities.
Hello, we're Wrapped.
We specialise in marketing for NHS hospitals and healthcare providers.
A team of talent, all under one roof.
Tap into Yorkshire talent and supercharge your marketing efforts by working with some of the very best marketing people that Yorkshire has to offer.
We have a whole team of specialists in-house covering every aspect of healthcare marketing, including branding and strategy, PR and communications, PPC, SEO, web development, email and social media (to name a few).
We get results.
We know healthcare. From lots of NHS trusts (not to mention NHS England and NHS Digital) to health and social care organisations, medtech, telecare, private healthcare businesses and NHS suppliers – we work with them all. Here’s a snapshot of what we’ve achieved for some of our clients.
Transformed a client's brand, paving the way for a multi-million-pound acquisition.
Saved £22,000 in wasted ad spend while boosting conversions by 200%.
250 high-quality applications per month for our client's doctor and nurse positions. The campaign was so successful that we had to end it early due to reaching capacity.
Specialist marketing for NHS hospitals.
‘Healthcare’ doesn’t mean one thing. We work with a diverse range of clients from NHS to private sector, care homes to insourcing providers across many different services: creative campaigns, accessibility, internal comms, NHS and hospital branding, digital marketing, to name a few. It all begins with thorough research to help achieve real results.
Find out how we work and who we work with.
Carelight Weartech
The wearable future of patient health
Greater Manchester Mental Health NHS
Insight-based identity boosts NHS Trust profile.
What really makes us different?
- We are a fully-integrated agency with in-house digital, design, comms and content teams.
- We understand the priorities of the NHS today.
- We are informed by real-time consumer, brand and digital research.
- We use data-led strategies, which are always audience focused.
- We have 30 years’ experience in healthcare marketing.
Get ahead in healthcare marketing with our free downloadable guide to getting noticed by the NHS.
Now, let's talk about your healthcare business
A full-service, fully-integrated brand and marketing agency, with specialist NHS, public and private healthcare experience.
Everything we do at Wrapped begins with thorough research. It is important in all industries but it is more crucial than ever in specific sectors, such as healthcare.
- Digital audit
- Social listening
- Focus groups
- Interviews
- Market research
- Surveys
Guided by research, with the customer in mind, our multi channel, full-funnel strategies build brand awareness and with time, increase demand. Our strategies bring together creative ideas, business and brand goals aligned with customer needs and overall marketing objectives.
- Brand strategy
- Website strategy
- Digital marketing strategy
- Communications strategy
Looking to refresh your brand or create a genuinely intuitive online customer experience? We can transform your brand to one that attracts, engages and converts.
- Brand values, vision and promise
- Brand purpose, proposition and positioning
- Brand identity
- Brand guidelines
- Tone of voice
The world is a busy place, so any creative needs to cut through the noise, elevate you above your competition and capture your customers’ attention. This is where combining strategic thinking with imaginative creative delivers on your goals.
- Campaign creation
- Digital assets
- Offline and OOH assets
- Advertising creative
- Branding assets
Content can be one of the most cost-effective forms of marketing when you build a bank of good-quality, engaging and informative components that are both thoughtful and thought provoking.
It has to bridge the gap between your business goals and your customers’ behaviours; your purpose and their painpoints.
- Photography
- Styling
- Storyboarding
- Shooting (through our partners)
- Post-production
- Videography
- Styling
- Storyboarding
- Shooting (through our partners)
- Post-production
- Podcasts
- Scripts
- Hosting
- Recording
- Post-production
- Social media assets
- Website content
- Thought-leadership pieces
- Blog posts
- Case studies
Stay visible in the age of AI search and make sure that your brand is visible in answers, comparisons or product suggestions generated by major AI search tools and large language models, including ChatGPT, Gemini, Claude, Perplexity, and Google’s AI Overview and AI Mode.
AI-generated recommendations are trusted, neutral and persuasive. If you’re not there, someone else will be.
Hit bullseye every time with targeted messaging through:
- Social media ads
- Search ads
- Display ads
- Video ads
- Shopping ads
- Remarketing
- Affiliate marketing
- Email marketing
Research, insight and expertise turns paid media advertising into a potent digital dart with powerful, fast-acting, long-lasting results.
Build a natural rapport with your target audience with regular, relevant and reliable resources across:
- Social media
- Search engine optimisation (SEO)
- Blog posts
- Downloadable content
Be the answer to the question they haven’t asked yet, and a single source of truth with an instantly recognisable style.
Training so you understand or training so you can manage accounts yourself.
- Bespoke training
- Free training sessions and resources
Our healthcare clients


















Words from our clients.
“Working with Wrapped has enabled Research & Innovation at GMMH to understand the need to raise awareness of the department, produce engaging content on branded materials and create consistency in our messaging to different audiences. Wrapped has provided us with attractive and accessible templates, brand guidelines and a fresh look, which is already recognised across the organisation and further afield.”
John Sainsbury, Innovation Manager, Greater Manchester Mental Health NHS Foundation Trust (GMMH)
Get in touch with us today
Ready to take the next step? Fill in your details below and we look forward to chatting.
From Google to TikTok and everything in-between, these are some of the platforms we specialise in.
Google Ads
X (Twitter)
YouTube
Mailchimp
TikTok
Hubspot
Adobe
Semrush
Google Analytics
Brandwatch
Bing
Google Tag Manager
FAQs
Just as healthcare providers have their own specialisms, so do marketing agencies.
Healthcare – and working with and for the NHS – is ours. It comes from decades of experience in the public and private sectors. We also have our finger on the pulse when it comes to current industry issues.
When time – and budget – is tighter than ever, we don’t need to learn how to speak the language of healthcare, because we helped write it.
Even within B2B, there’s such a range of prompts and barriers, you need specialists who know their way around. Our digital marketers are those specialists.
At Wrapped, digital runs through our veins. It is the start and end point of every project in terms of research, analysis and measuring outcomes.
In terms of services, you can see what we offer here→ but, as every campaign is different, getting in touch with us is the best option so we can really understand your business and most importantly – your objectives – and start building the right strategy to achieve them.
We work through a process of brand planning, audience definition and persona-based marketing.
While we have many professional contacts across UK NHS Trusts, our aim is to provide sustainable, long-term solutions for clients, which is where marketing comes in.
We know that digital marketing is the key to business success in the healthcare industry, with tangible results.
In a sector where every second and penny counts, we use data and insight to build and implement strategies.
And we use these same tools to monitor the progress – and success – of a project in real-time, which means the campaign grows and evolves every day for optimum outcomes.
In a word, yes! And in our experience (of 30 years), new companies that build a time and budget allocation for sufficient business and brand planning into their initial plans are the ones that really succeed.