Sales and brand growth for tech-led industry leader
Innovating for a long-term partner
Technology in our homes is transforming care for the better and Tunstall has been at the forefront of technology innovation for the health, housing and social care markets for more than 65 years.
With a 20-year working relationship under our belts, it’s impossible to detail everything we’ve done alongside Tunstall.
But as well as our ongoing digital marketing, training and creative work, we’re currently focusing on a campaign to promote its software as a service (SaaS) application, which answers the demands of an upcoming digital switchover for the care industry.
Results
inbound leads per month via the website - within a year
0+
increase organic keyword rankings over two years
0%
Define
Audit
Research & insights
Goal setting
Digital workshops
Profiling
User journey mapping
Digital strategy
Website UX
Design
Campaign design
Artwork roll out
Motion design
Infographics
Video
Photography & direction
Copywriting
Digital & website design
Deliver
Planning
PPC
SEO
Display
Paid social
Remarketing
Blogs
Identifying the opportunities
Market analysis, social listening, keyword research and client interviews keep us abreast of current attitudes to healthcare technology and to Tunstall in particular. As a result, we can join the conversations where they’re being had, recommending genuinely helpful and engaging content for Tunstall’s website and wider marketing.
Pushing the creative limits
Clean, modern and fresh creative pushes the Tunstall brand creatively.
Paid social and PPC digital campaigns are aimed at current and potential customers, with four category-driven campaigns for maximum visibility, traffic and lead generation. A continuous content plan, including videos, storytelling and articles, reminds audiences about Tunstall’s USP and market position, boosts SEO and gives social media posts a purpose. And we’ve removed friction by combining user, content and SEO input to create a new site map that optimises the user experience.