As a Quaker school, Bootham is, by its nature, understated and modest, so raising its profile to attract more local and UK boarders isn’t about shouting the loudest. That’s why we’re promoting excellence at Bootham by showing … not telling.
*All figures year on year
Our multi-channel digital campaigns, across search and social, promote the ethos and essence of Bootham School. By showcasing students’ individuality, parents and carers are able to sense the emotional connection and distinctive approach to education that the school leadership is so committed to providing.
Our work generates more enquiries and personal visits, with an increase of families specifically requesting boarding information. Open days attract visitors from a much wider geographical area than many schools can expect, and these events are seeing more families signing up for a specific boarding tour.
