Newcastle upon Tyne Hospitals NHS Foundation Trust
Define
Research & insights
Comms workshops
Brand positioning
Design
Brand identity
Brand look & feel
Brand guidelines
Design & artwork roll out
Motion design
Infographics
Photography & direction
staff visitors to the site within the first year
0
employees engaged
0%
increase of unique visitors each year
0%
Improving patient outcomes through staff wellbeing
We work with the senior teams at Newcastle hospitals to create Flourish, a pivotal employee engagement programme that has transformed the Trust’s rating and improved the quality of patient care by increasing the workforce’s health and happiness.
Intelligent creativity
Working closely with the senior team, we started by understanding what matters most to the workforce of 18,000 people, and the best ways of reaching every corner of one of England’s largest NHS trusts. Today, our multi-channel work is still rooted in those initial insights, with everything designed to evoke an emotional response, encourage feedback and drive motivation. It covers everything from supporting a well workforce to quality improvement, sustainability, behaviour and culture, leadership and development, and the importance of being valued and recognised.